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market research analyst

Description

Code

2431.11

Description

Market research analysts collect the information gathered in the market research and study it to draw conclusions. They define the potential customers of a product, the target group and the way they can be reached. Market research analysts analyse the position of products in the market from different perspectives such as features, prices and competitors. They analyse cross selling and interdependencies between different products and their placement. Market research analysts prepare information helpful for the development of marketing strategies.

Alternative Labels

market research manager

market research specialist

marketing researcher

marketing research analyst

market analyst

marketing research coordinator

market research analyst

customer insight manager

market researcher

Regulatory Aspect

To see if and how this occupation is regulated in EU Member States, EEA countries or Switzerland please consult the Regulated Professions Database of the Commission. Regulated Professions Database:

Skills & Competences