tourism policy director

Tourism policy directors develop and implement policies to improve tourism to their region. They develop marketing plans to promote the region in foreign regions, and monitor the operation of the tourism industry. They conduct research to investigate how tourism policies could be improved and implemented and investigate the benefits of the tourism industry to the government.

Alternative Labels

director of economic development

director of visitor attractions

director tourism strategy

economic development director

manager of tourism policy

policy director tourism

tourism policy director

tourism policy manager

tourism strategy director

visitor attraction director

Regulatory Aspect

To see if and how this occupation is regulated in EU Member States, EEA countries or Switzerland please consult the Regulated Professions Database of the Commission. Regulated Professions Database:

http://ec.europa.eu/growth/single-market/services/free-movement-professionals/qualifications-recognition_en

Skills & Competences

Essential Skills and Competences

assess an area as a tourism destination coordinate public-private partnerships in tourism deliver presentations on tourism develop tourism policies measure sustainability of tourism activities plan measures to safeguard cultural heritage plan measures to safeguard natural protected areas

Essential Knowledge

environmental impact of tourism tourism market tourist resources of a destination for further development

Optional Skills and Competences

advise on foreign affairs policies analyse foreign affairs policies build a strategic marketing plan for destination management build international relations develop international cooperation strategies manage distribution of destination promotional materials manage government policy implementation manage production of destination promotional materials perform public relations plan event marketing for promotional campaigns present reports report analysis results show intercultural awareness speak different languages

Optional Knowledge

foreign affairs foreign affairs policy development geographical areas relevant to tourism government policy implementation marketing principles scientific research methodology

Concept URI

Concept Uri

http://data.europa.eu/esco/occupation/e246eca2-2cec-45b4-ae76-aa1f37d07bc5

Status

released

Occupations