Hierarchy view
pricing strategies
Description
Description
The techniques, theories, and commonly accepted strategies regarding pricing of goods. The relation between pricing strategies and outcomes in the market such as profitability maximisation, deterrence of newcomers, or increase of market share.
Alternative Labels
price strategies
pricing plans
pricing strategies
pricing strategy
pricing tactics
Skill type
knowledge
Skill reusability level
cross-sector skills and competences
Relationships
Broader concepts
Essential for
Optional for
product manager
commercial director
public relations manager
supply chain manager
business valuer
advertising manager
purchasing manager
set up pricing strategies
develop company strategies
plan marketing strategy
integrate marketing strategies with the global strategy
negotiate price
perform financial analysis on price strategies
Concept URI
Status
released