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Graphic and multimedia designers





Graphic and multimedia designers design visual and audiovisual content for the communication of information using print, film, electronic, digital and other forms of visual and audio media. They create graphics, special effects, animation or other visual images for use in computer games, movies, music videos, print media and advertisements.
Tasks include -
(a) determining the objectives and constraints of the design brief by consulting with clients and stakeholders;
(b) undertaking research and analysing functional communication requirements;
(c) formulating design concepts for the subject to be communicated;
(d) preparing sketches, diagrams, illustrations and layouts to communicate design concepts;
(e) designing complex graphics and animation to satisfy functional, aesthetic and creative requirements of the design brief;
(f) creating two-dimensional and three-dimensional images depicting objects in motion or illustrating a process, using computer animation or modelling programmes;
(g) negotiating design solutions with clients, management, sales and production staff;
(h) selecting, specifying or recommending functional and aesthetic materials and media for publication, delivery or display;
(i) detailing and documenting the selected design for production;
(j) supervising or carrying out production in the chosen media.
Examples of the occupations classified here:
- Animator
- Commercial artist
- Computer games designer
- Digital artist
- Graphic designer
- Illustrator
- Multimedia designer
- Publication designer
- Website designer
Some related occupations classified elsewhere:
- Interior architect - 2161
- Multimedia developers - 2513
- Web developers - 2513
- Visual artists - 2651
- Interior designers - 3432

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