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network marketing

knowledge

business, administration and law

business and administration

marketing and advertising

network marketing

Description

Description

The specific marketing strategy that focuses on direct marketing and the sale of products to acquaintances or people in their network. This strategy also includes the recruiting of other people to be sales representatives and to represent the company.

Alternative Labels

direct marketing

marketing network

MLM

multi-level marketing

network marketing

Skill type

knowledge

Skill reusability level

occupation specific skills and competences

Relationships

Broader concepts

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ESCO is a Europe 2020 initiative.

DG Employment, Social Affairs and Inclusion of the European Commission developed ESCO in collaboration with stakeholders and with the European Centre for the Development of Vocational Training (Cedefop).

CONTACT ESCO
Current version: ESCO v1.1.2 (Last update 22/02/2024)