Hierarchy view
manage yield
Description
Description
Ability to conceive a pricing strategy based on understanding, anticipating, and influencing consumer behaviour in order to maximise revenue or profit from a fixed perishable resource from airline resources, such as seats.
Alternative Labels
apply yield management
carry out activities to maximise yield
conduct yield management
develop yield
implement principles of yield management
implement yield management principles
increase yield
manage yield
maximise yield
oversee yield
perform yield management
supervise yield
Skill type
skill
Skill reusability level
cross-sector skills and competences
Relationships
Broader concepts
Essential for
Concept URI
Status
released