Hierarchy view
art director
Description
Description
Art directors shape the visual layout of a concept. They create innovative designs, develop artistic projects and manage the cooperation between all aspects involved. Art directors may perform creative work in theatre, marketing, advertising, video and motion picture, fashion or online companies. They ensure that the work performed is visually appealing to audiences.
Alternative Labels
advertising art director
artistic projects manager
creative director
designer
maestro
stage director
visual art director
Relationships
Essential Skills and Competences
adapt designers’ work to the performance venue
analyse a script
analyse the need for technical resources
assemble an artistic team
consult with motion picture producer
create new concepts
create solutions to problems
cue a performance
determine visual concepts
develop creative ideas
develop design concept
develop professional network
direct an artistic team
familiarise with personal directing styles
finish project within budget
follow time cues
keep up with trends
manage budgets
provide input to collaborators to guide their work
read scripts
select artwork developed by staff members
work with playwrights
Essential Knowledge
Optional Skills and Competences
approve advertising campaign
assess each stage of the creative process
carry out auditions
carry out interviews to select artistic team members
check material resources
contact talent agents
coordinate advertising campaigns
coordinate artistic production
coordinate technical teams in artistic productions
coordinate with creative departments
create production schedules
define artistic vision
discover acting talent
ensure visual quality of the set
estimate duration of work
evaluate advertising campaign
evaluate art quality
lead cast and crew
liaise with cultural partners
maintain blocking notes
manage contracts
manage prompt book
manage staff
negotiate with artists
organise rehearsals
perform project management
plan musical performances
promote cultural venue events
search databases
select music for performance
supervise equipment
translate artistic concepts to technical designs
use technical documentation
work with motion picture editing team
work with pre-production team
work with video and motion picture production team
Optional Knowledge
advertising techniques
audiovisual equipment
cinematography
computer equipment
cultural projects
digital marketing techniques
film production process
graphic design
history of fashion
lighting techniques
marketing management
marketing principles
multimedia systems
music and video industry
musical genres
musical instruments
photography
social media marketing techniques
technical drawings
trends in fashion
Concept URI
Status
released
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