sales manager

Sales managers develop sales and targeting strategies for a company. They manage sales teams, allocate sales resources based on the plans, prioritise and follow up on critical leads, develop sales pitches and adjust them over time, and maintain a sales platform to track all leads and sales.

Alternative Labels

area sales manager

group sales manager

inside sales manager

international sales manage

sales commercial manager

sales coordinator

sales director

sales executive

sales manager

Regulatory Aspect

To see if and how this occupation is regulated in EU Member States, EEA countries or Switzerland please consult the Regulated Professions Database of the Commission. Regulated Professions Database:

http://ec.europa.eu/growth/single-market/services/free-movement-professionals/qualifications-recognition_en

Narrower occupations

- category manager

- licensing manager

- motor vehicle aftersales manager

- online sales channel manager

Skills & Competences

Essential Skills and Competences

align efforts towards business development analyse consumer buying trends analyse customer service surveys analyse external factors of companies analyse internal factors of companies analyse work-related written reports carry out sales analysis coordinate marketing plan actions create annual marketing budget define measurable marketing objectives develop professional network evaluate marketing content identify potential markets for companies impart business plans to collaborators implement sales strategies integrate marketing strategies with the global strategy integrate strategic foundation in daily performance make strategic business decisions manage profitability manage staff motivate employees perform market research plan marketing campaigns plan marketing strategy prepare visual data produce sales reports set sales goals study sales levels of products supervise sales activities track key performance indicators write work-related reports

Essential Knowledge

brand marketing techniques content marketing strategy corporate social responsibility market pricing marketing mix pricing strategies sales argumentation sales department processes sales strategies

Optional Skills and Competences

analyse supply chain strategies collaborate in the development of marketing strategies communicate with customers define geographic sales areas estimate profitability forecast sales over periods of time integrate headquarter's guidelines into local operations investigate customer complaints of food products liaise with managers manage accounts manage distribution channels present arguments persuasively recruit personnel teach marketing principles

Optional Knowledge

customer segmentation market research public relations statistics

Concept URI

Concept Uri

http://data.europa.eu/esco/occupation/a7594892-ff23-4e2a-aedf-2f967ebca15c

Status

released

Occupations

sales manager

Description

Skills & Competences

Concept URI